Samsung to launch Galaxy M series in India on January 28

Samsung Samsung Galaxy M10 Samsung Galaxy M10 Amazon Galaxy M Amazon India Galaxy M20 price Galaxy M20 price in India Galaxy M10 price Galaxy M10 specifications Galaxy M20 specifications

"That's a significant jump in our online part", said Asim Warsi, senior vice-president, Samsung India.

This new smartphone is targeted for the "millennials", and the young users.

The new Samsung Galaxy M phones have always been rumored to be the first notched devices from the South Korean tech giant. We should start seeing some teasers from Samsung now that it has confirmed the launch of the Galaxy M series in India on January 28.

The company's new M-series of smartphones will be targeted at "millennials", who are flocking to ecommerce platforms to buy smartphones, a customer segment that played a major role in helping Xiaomi outpace Samsung. The move should see Samsung better poised to compete with major Chinese hardware brands in India, including Xiaomi, Vivo, and Oppo.

Last year, Korean publication ET News reported that Samsung is killing off its low-end J series of phones.

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It seems that Samsung now wants to aggressively target the sub-Rs 10,000 category.

The range, which will include phones priced up to Rs 20,000, will be sold online only. Hence, Samsung Galaxy M20 can become the first Samsung smartphone with 5,000mAh battery.

Samsung has been struggling to maintain its spot as a market leader in India for the past three quarters, while Xiaomi has been steadily holding the top spot.

The Galaxy M10 is the smallest of the bunch with a 6” display and 3,400mAh battery. Both smartphones will come with a full screen Infinity-V display, which is nothing but Samsung's version of the waterdrop notch. The device is expected to made available in India first - one of the biggest markets for budget phones - where it will be sold only online, through Samsung's official store and Amazon India.

We will keep you updated, as more details come in.

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